Deciding On A Trade Show Display

Submitted by: Cindy French

Deciding on trade show displays can be a tough job for many business owners. There is a balance between budget constraint and the need to attend trade shows to get more business leads. The trick is to find an affordable trade show display with low cost of ownership. Affordable trade show displays help make the most out of limited marketing budget in the tough economy. Some ideal booths include portable displays such as popup displays retractable banner displays

Make your trade show display booth your mobile sales office when you are at a trade show. Many things can contribute to a successful trade show experience. A quality trade show display will set you apart in the competitive trade show environment. Prepare your trade show exhibit equipment to ensure onsite success. Choose a trade show exhibit that is easy to install.

Table top popup displays: These are the most impressive displays when you only have a tabletop space. The display is simply popped up and the graphics are put in place. Depending on the table size at the show, you may be able to use 8 wide tabletop popup. 6 wide tabletop popups are most commonly purchased for these type of shows.

Table top panel displays: These three-panel displays are very economical and a smaller than the popup style trade show displays. The panels are usually covered with Velcro fabric for accepting graphics via a Velcro strip.

Banner stands: Banner stands provide the most graphics space for its costs. Retractable banner stands are the most popular banner displays in this category. Banners are good to use in trade show booths either individually or as a part of a larger trade show display.

Floor-standing popup displays: Floor Popup displays are ideal for a more formal show. Despite of it large size, a popup display can be easily set up by one person in a few minutes without tools. They are massive when set up, but are very portable when taken down. Popup displays are most versatile and can be used for both small and large booth space by connecting individual popup frames using graphics panels.

If your budget is really limited, but you need a professional display with a large exposure, you might want to consider retractable banner stands. These are extremely portable and easy to set up and take down. They are ideal for traveling sales people who needs to set up a show in a matter of a few seconds. You can often find deals for retractable banners when you are buying multiple units. For example, the triple banner booth only costs $153 for each banner, and you get your entire booth in three small bags.

Retractable Banner Stands are the most portable and easiest display to set-up that DoTradeshow sells. They are perfect for shorter/smaller shows, point of sale displays, large booth add-ons and displays geared towards a specific show. Retractable displays are very small displays to ship and/or carry-on because the banner fully retracts inside the base and leaves you with a case no larger then the retractable banner base.

Retractable banner stands are also a very cost-effective display that has a lasting impression because of the full-color print-out. You can use multiple retractable banner stands in one booth to cover a back wall or space them out to fill-in booth space. DoTradeshow prints retractable banners starting at $199 and includes a carrying case for the banner. DoTradeshow offers several sizes (24″, 33.5″, and 48″) and three types of banner hardware (standard, premium, and double-sided.)

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